This summer at Cannactiva we pay tribute to collective strength: that invisible energy that, with the right rhythm, moves mountains and gives rise to the most beautiful melodies. Like in an orchestra, when all the parts vibrate together, harmony becomes strength. Unity makes the orchestra!
The summer 2025 collection arrives with a vibrant, fresh and history-filled proposal: we present our new CBD flower Tepache (Pineapple Wine), with an irresistible tropical aroma and exceptional quality, which evokes the freshness of Mexican tepache.
This special summer edition is an artistic collaboration with Zosen (@zosenbandido), one of the most prominent figures in contemporary urban art, who will fill your summer with life and color.
And as a summer gift, with each order you will receive the exclusive Cannactiva bandana, illustrated by Zosen. A piece with soul, to carry the spirit of summer with you.
Cannactiva's Summer Greeting 2025
This summer's postcard is full of rhythm, color and symbols that invite you to connect with the essential. SONORA reminds us that life is also a collective dance: a coming and going of steps, pauses and silences where the important thing is to let yourself be carried away by the inner rhythm and enjoy the journey.
Here is the text of the postcard:
No Matter how Strong You are…
A simple thread needs a good weave
to resist this madness.
Life is a handkerchief that treasures
the drops of sweat from your adventures.
Keep walking, the best is yet to come,
and there is still much to enjoy.
And if you don't remember the direction of the next row,
remember that less is more, set course for nothing
Get naked… and swim.
Swim in a sea of silence.
Refresh yourself and surf the waves that return you to the shore
It's like coming back to life
And you will see that, again, under the sunlight, a band is playing
of colorful creatures that, to the rhythm of joy, tell
your body to dance.
I don't know about you, but my feet are already soaking.
I'll be waiting for you here, Cannactivista
Happy Summer
Here is the photo gallery of the new Cannactiva 2025 summer collection, by our photographer Valeria Gallardo:
About the Artist: Zosen
Born in Buenos Aires, Argentina, Zosen is a renowned visual artist and researcher specializing in urban culture. He currently lives and works in Barcelona.
From a very young age he was linked to skateboarding, graffiti and punk culture, influenced by the “do it yourself” philosophy. His first creations were fanzines that he edited in his adolescence.
Active in the Barcelona graffiti scene since the early 90s, he has carried out mural projects around the world, both individually and in collaboration with local communities in participatory processes. His style stands out for the use of vibrant colors, free forms and a committed look at art as a tool for transformation.
Zosen's creative repertoire includes illustration, painting, ceramics, documentaries and book editing. His work has been exhibited in galleries in Europe, Asia, North America and South America, participating in exhibitions and events both nationally and internationally.
In this collaboration, his artistic universe merges with the spirit of Cannactiva to shape a piece that celebrates life, color and collective identity.
The Bandana: a Gift with History
At Cannactiva we believe that a good gift is not only a detail, but also a story that is transmitted. This season, the chosen piece is an exclusive bandana illustrated by Zosen, a reinterpretation of an ancestral symbol from a contemporary perspective.
The design is inspired by the classic paisley or boteh, the drop-shaped motif that represents life and eternity and that is present in all traditional bandanas. Originally from Central Asia, this symbol has traveled throughout the centuries and has been adopted by cultures around the world. From cowboy scarves to emblems of labor, Chicano, hippie, rapper and rocker movements, the boteh, paisley or drop has accompanied expressions of freedom, identity and transformation throughout history.
In the context of this summer collection, the bandana connects with the free, collective and expressive spirit of the season. An accessory with soul that speaks of shared trajectories, diversity and celebration.
With each order at Cannactiva, we give you this bandana illustrated by Zosen. Choose your favorite color at the end of your purchase. Limited edition, promotion valid while supplies last.
Happy Summer, Cannactivista
This is what we have prepared for you this new season. We hope you like it! Place your order online at Cannactiva and discover Tepache (Pineapple Wine), our new Premium CBD flower, tropical and delicious. And remember: your order includes the exclusive summer bandana, illustrated by Zosen, as a gift. A limited edition to celebrate this new season with you.
